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Job Locations US-Remote
At Liaison, we’ve helped higher ed institutions build better, more diverse classes for three decades. You may recognize us as the company behind the Centralized Application Service (CAS), Enrollment Marketing services and platform (EMP), SlideRoom, Time2Track,  TargetX (CRM) and Othot.   Everything we do is focused on taking that proven success and expanding its scope and scale. Over 31,000 programs on more than 1,000 campuses see us as a forward-thinking partner integral to meeting their total enrollment goals — and we’re building the data- and mission-driven team that will reinforce our role for decades to come. Job Summary: The Marketing department at Liaison is looking for a motivated professional who is early on in their career, passionate about higher education, and interested in gaining valuable experience selling enterprise software. The ideal candidate for this role is a highly motivated, business orientated individual looking to build a successful career in sales or education technology. The candidate should also enjoy working as part of a close knit team, yet have the skills and drive to be successful as an individual contributor. This position will provide a great opportunity to work closely with Marketing and Sales leadership and with leading colleges and universities. Prior experience in inside sales or sales development is preferred, but not required. Primary Responsibilities The top objective of this position is to help the Marketing team achieve their lead generation and appointment setting targets with an overarching goal of generating pipeline for the Sales team. Inbound Lead Development - Engage with Marketing Qualified Leads (MQLs) via phone, email, and/or social channels to qualify and set meetings for the Account Executives (AEs), logging all activity in Hubspot CRM. - Manage MQL appointment setting and successful completion. - Support ongoing development and improvement of internal assessment of MQLs. Outbound Lead Generation - Engage with prospects at target accounts via phone, email, and/or social channels in order to set appointments for AEs, logging all activity in Hubspot CRM. - Launch creative outbound sales initiatives and programs in collaboration with the Marketing and Sales teams to support lead generation outside of inbound MQLs. - Support Account Executives with prospecting projects throughout their assigned territories and help with other sales activities as needed.  Other - Assist in planning, and immediate follow-up for major events such as conferences, webinars, and gated content releases - Share market feedback and industry trends in real-time to help inspire future Marketing and Sales Development campaigns. - Assist with industry events and other marketing activities as needed. Experience Required and Ideal Candidate Profile - Bachelors’ Degree from an accredited college or university. - Demonstrated leadership or success in school or other activities. - Excellent communication skills — written and verbal. - Highly motivated and ambitious. - Passion for higher education or education technology. - Ability to manage their own workload independently, multi-task, and prioritize effectively. - A self-starter with a positive ‘can do’ attitude. - Familiarity with CRM platforms like Hubspot or Salesforce preferred, but not required. - Prior sales development experience is a big plus.  
Job Locations US-Remote
At Liaison, we’ve helped higher education institutions build better, more diverse classes for three decades. You may recognize us as the company behind the Centralized Application Service (CAS), Enrollment Marketing services and platform (EMP), SlideRoom, Time2Track, TargetX (CRM) and Othot.   Everything we do is focused on taking that proven success and expanding its scope and scale. Over 31,000 programs on more than 1,000 campuses see us as a forward-thinking partner integral to meeting their total enrollment goals — and we’re building the data- and mission-driven team that will reinforce our role for decades to come.   The Client Success Director is responsible for building strong relationships and leading institutions to successful strategic use of Othot Solutions.   Focal areas include project management, analytic understanding, training, and platform consultation.    Responsibilities: - Manage all client journey activities through implementation, adoption, value recognition, and expansion in an assigned client portfolio - Establish a strategic advisor relationship with all clients and drive continued value with our products and services toward success objectives - Ensure increased adoption, satisfaction, and retention are achieved - Strategize and establish critical goals, key performance indicators, and project plans to achieve success for your assigned clients - Support new business growth through client advocacy and market collaboration - Drive expansion by managing renewals, up-sell, and cross-sell opportunities - Identify opportunities for continuous improvement and support ad-hoc projects as identified Position Requirements: - Bachelor’s degree   - 5+ years of direct higher education experience, preferably in strategic enrollment management, marketing communications, and/or financial aid management - 3+ years of customer success, project management, or relevant experience preferred - Proven ability to drive continuous value of product(s), preferably with product(s) that include technology and analytics elements - Strong empathy for clients and ability to manage relationships through credibility, persuasion, negotiation, and consensus - Deep understanding of value drivers in recurring revenue business models - Detail oriented and analytical with a demonstrated desire for continuous improvement - Ability to collaborate as a team player and succeed as a self-starter - Thrives in a multitasking environment and can manage dynamic priorities - Excellent written and verbal communication and presentation skills - Proficiency with MS Office suite, Salesforce, Pendo, or related customer relationship management systems and customer support applications
Job Locations US-Remote
At Liaison, we’ve helped higher ed institutions build better, more diverse classes for three decades. You may recognize us as the company behind the Centralized Application Service (CAS), Enrollment Marketing services and platform (EMP), SlideRoom, Time2Track,  TargetX (CRM) and Othot.   Everything we do is focused on taking that proven success and expanding its scope and scale. Over 31,000 programs on more than 1,000 campuses see us as a forward-thinking partner integral to meeting their total enrollment goals — and we’re building the data- and mission-driven team that will reinforce our role for decades to come.   The AVP, Undergraduate Enrollment Management Solutions is tasked with selling a suite of SaaS-based enrollment technology solutions and services that include applications for enrollment, application processing software, application processing services, CRM, retention, analytics and marketing services. Primary responsibilities for this role will include lead sourcing, discovery, pitching, demonstrating, negotiating, and closing new business opportunities, by means of a consultative, solution selling approach. This role reports to the Regional VP of Sales and is responsible for achieving new sales quotas within the territory. The position is entrepreneurial and those who succeed in this role are 1) familiar with and passionate about higher education and higher education technology, 2) excellent problem solvers, and 3) successfully able to build relationships with all levels of staff within a university. A history of demonstrated grit is critical to success.   Accountabilities:  - Design and implement regional sales strategies addressing customer needs and issues while meeting assigned sales targets. - Demonstrated ability to lead prospects through the entire sales cycle from first call to successful deal closure involving prospecting best practices, management of inbound leads and development and execution of outreach campaigns. - Must be able to negotiate and close contracts. - Be able to work effectively within a team-selling environment. - Conduct thorough discovery and diligence with prospective client, prior to presenting a solution. - Conduct sales calls and articulate benefits and features of UniCAS, CAS, TargetX solutions and/or EMP solutions and services to prospective clients. - Proactively manages the deal team and overall sales strategy. - Present sales demonstrations to prospective clients. - Analyze and track competitive activities and adjust Liaison’s positions accordingly. - Read the market, recognize trends, and communicate information from the field to management and relationship managers. - Demonstrate knowledge of account history, established process and procedure specific to each client, and key issues for all assigned accounts. - Respond to client requests and problems with timeliness and interest, develop professional credibility and trust among clients. - Provide timely and accurate forecasting and information for sales, to business development, implementation, finance, and development teams. - Maintain thorough documentation of sales activity and document information obtained during sales calls and presentations into SFDC. Convey information regarding prospective clients’ needs that are not met by current products to appropriate staff.   Requirements: - A minimum of 5-years of experience with new business or solution-selling in a high-value sales position with a proven record in meeting or exceeding sales targets, preferably in a software (technology) or SAAS related environment.  - Ability to convey the basic technical concepts of data management, workflow and data transfer. - Experience with long complex sales processes, involving many decision influencers, is mandatory. - Experience in the traditional not-for-profit higher education industry, admissions or enrollment management is highly desired. - Requires exceptional interpersonal, written and verbal communication skills as well as presentation skills. - Attention to detail, including presentation format and numerical calculations is required. - Ability to travel regularly - up to 60% during key periods of the year (normally a four-to-six-week span for conferences and trade shows). - Bachelor’s degree. - Demonstrated ability to work with all levels of employees. - Organized, detail oriented and a team player. - Must be professional, self-motivated and be able to thrive in a fast-paced environment.  - Proficient with Technology Basics, PowerPoint, Salesforce.com, and Microsoft Office solutions. - Must have demonstrated ability and skills to work effectively in a remote environment with a dedicated office within the home.
Job Locations US-Remote
At Liaison, we’ve helped higher ed institutions build better, more diverse classes for three decades. You may recognize us as the company behind the Centralized Application Service (CAS), Enrollment Marketing services and platform (EMP), SlideRoom, Time2Track,  TargetX (CRM) and Othot.   Everything we do is focused on taking that proven success and expanding its scope and scale. Over 31,000 programs on more than 1,000 campuses see us as a forward-thinking partner integral to meeting their total enrollment goals — and we’re building the data- and mission-driven team that will reinforce our role for decades to come.   Job Summary: We are seeking an experienced and dynamic VP of Enrollment Marketing Strategy to lead our client facing strategy. In this pivotal role, you will play a multifaceted part in shaping and executing comprehensive enrollment marketing strategies for higher education clients. The ideal candidate possesses a deep understanding of the enrollment landscape, a strategic mindset, and a proven track record of delivering impactful marketing solutions.   Key Responsibilities: Client Collaboration: - Cultivate strong partnerships with higher education institutions, understanding their enrollment goals, challenges, and unique value propositions. - Lead collaborative efforts to develop tailored and innovative enrollment marketing strategies. Data-Driven Insights: - Utilize advanced data analytics to identify trends, opportunities, and areas for improvement in enrollment marketing efforts. - Translate sophisticated data insights into actionable strategies for optimizing recruitment and retention. Multi-Channel Marketing: - Develop and spearhead multi-channel marketing campaigns, including digital, social, email, and traditional channels. - Ensure alignment of marketing strategies with overall institutional branding and messaging. Campaign Development and Execution: - Lead the end-to-end development and execution of high-impact enrollment marketing campaigns. - Collaborate closely with cross-functional teams to ensure seamless implementation and delivery of marketing initiatives. Market Research: - Stay at the forefront of industry trends, competitive landscapes, and emerging technologies in enrollment marketing. - Conduct in-depth market research to inform strategy development and campaign optimization. Managerial Duties: - Provide strategic leadership and mentorship to a team of marketing professionals. - Oversee and guide the execution of enrollment marketing campaigns, ensuring high performance and professional growth. - Oversee the Search team, providing clear direction and guidance, fostering a collaborative and innovative work environment. - Set team goals and expectations, ensuring alignment with overall company objectives. Requirements: - Bachelor's degree in Marketing, Business, Communications, or a related field. A Master's degree is a plus. - Minimum of 8 years of progressive experience in enrollment marketing within the higher education sector. - Proven track record of successfully developing and implementing strategic enrollment marketing initiatives. - Deep understanding of the higher education enrollment landscape, trends, and challenges. - Familiarity with best practices and innovative approaches in enrollment marketing. - Proficient in utilizing advanced data analytics to derive insights and drive decision-making in enrollment marketing. - Demonstrated experience in developing and executing multi-channel marketing campaigns, including digital, social, email, and traditional channels. - Strong interpersonal skills with the ability to cultivate and maintain strong partnerships with higher education institutions. - Experience collaborating with clients to understand enrollment goals and challenges. - Proven ability to think strategically and translate strategic goals into actionable marketing plans. - Experience providing strategic leadership and mentorship to a team of marketing professionals. - Proven ability to oversee and guide the execution of enrollment marketing campaigns, ensuring high performance and professional growth within the team. - Demonstrated capability to stay informed about industry trends, competitive landscapes, and emerging technologies in enrollment marketing. - Experience conducting in-depth market research to inform strategy development and campaign optimization. - Excellent written and verbal communication skills. - Ability to communicate complex marketing strategies and data insights effectively to both internal teams and clients. - Ability to adapt to a fast-paced and evolving environment. - A willingness to embrace innovation and incorporate new ideas into enrollment marketing strategies. - Proven ability to drive measurable results in enrollment marketing, including improved recruitment and retention outcomes.    
Job Locations US-Remote
At Liaison, we’ve helped higher education institutions build better, more diverse classes for three decades. You may recognize us as the company behind the Centralized Application Service (CAS), Enrollment Marketing services and platform (EMP), SlideRoom, Time2Track, TargetX (CRM) and Othot.   Everything we do is focused on taking that proven success and expanding its scope and scale. Over 31,000 programs on more than 1,000 campuses see us as a forward-thinking partner integral to meeting their total enrollment goals — and we’re building the data- and mission-driven team that will reinforce our role for decades to come.   Summary: The Sales Operations Director oversees and executes on all sales operations matters to ensure the efficient and effective functioning of the sales department. This role involves optimizing processes, implementing strategies, and providing analytical support to drive sales growth and enhance operational excellence.   Key Responsibilities:   Sales Process, Optimization, and Improvement: - Identifying the basics that always need to be done for calls, on-sites, follow up etc. - Effective and strategic use of the various sales tools we use (Sales Loft, HubSpot, Salesforce, LinkedIN, etc. etc.) - Identify opportunities to streamline and optimize sales processes to improve efficiency and effectiveness. - Work closely with cross-functional teams to standardize and automate sales processes, ensuring alignment with organizational goals.   Sales Strategy and Planning: - Collaborate with executive leadership to develop and implement sales strategies and objectives in alignment with the company's overall business goals. - Provide data-driven insights and recommendations to shape sales strategies and drive revenue growth.   Sales Operations, Forecasting and Planning: - Work with sales leadership to ensure pipeline management, metrics and reporting. - Lead the sales forecasting process and ensure data hygiene to provide accurate sales projections, supporting resource planning efforts. - Collaborate with finance and other departments to ensure alignment between sales forecasts and budgeting    Performance Analysis and Reporting: - Establish and monitor key performance indicators (KPIs) to evaluate sales team performance and productivity. - Generate regular reports and dashboards to provide actionable insights to sales leadership, enabling informed decision-making.   Sales Technology Management: - Oversee and manage sales technology tools (CRM, analytics platforms, etc.) to enhance sales team productivity and data accuracy. - Collaborate with IT and vendors to ensure seamless integration and functionality of sales tools.   Sales Enablement: - Increase synergy between sales and marketing. - Improved understanding of products and the problems they solve. - Establish competitive intelligence and sales training programs.   Budgeting and Expense Management: - Work with finance to develop and manage the sales budget, ensuring prudent allocation of resources and adherence to financial guidelines. - Monitor and control sales-related expenses to optimize resource utilization and achieve cost-efficiency. - Partner with sales, finance and human resources to develop and optimize sales compensation programs.   Cross-Functional Collaboration: - Foster strong collaboration and communication with other departments such as marketing, finance, human resources, and customer service to ensure a unified approach to sales goals. - Act as a liaison between sales and other departments to address any interdepartmental challenges and drive integrated solutions.   Qualifications and Skills: - Bachelor's degree in business administration, sales, marketing, or related field (Master's degree preferred). - Proven experience in sales operations, sales strategy, or a related role, preferably in a managerial or leadership capacity. - Strong analytical, problem-solving, and decision-making abilities. - Excellent interpersonal and communication skills to effectively collaborate with diverse teams. - Proficiency in using sales technology and CRM systems. - Ability to manage multiple projects and priorities simultaneously. - Leadership skills to motivate and lead a team effectively. - Knowledge of the industry, market trends, and competitive landscape.
Job Locations US-MA-Watertown
As an entry level Client Support Specialist, you will support our educational suite of products in a call center environment. You will be responsible for responding to clients via phone and email, manage support cases, and work with other departments in Operations to resolve client issues.